Be a Franciscan

The New York Post recently had an article about a Franciscan ad campaign on the subways. I'm glad to see that the "novel" idea of actively recruiting for vocations seems to be catching on in the Church, at least in NY. The advertising campaign seems to have been a success, as the article states that the Franciscans have had an unusually high number of recruits this year. The economic crisis may have encouraged introspection, but contrary to what the NY Archdiocese's bumbling director of vocations publicly stated (that the Church needs an economic crisis to recruit priests), only 2 of the 45 men who expressed interest were unemployed. The ads ask "Day Shift? Night Shift? How about a Life Shift", which is an excellent slogan. The website is worth viewing.